Welcome to (The Occasional) Photo Tip of the Day! Please also visit my main site jeffwignall.com. Text and photographs Copyright 2016 Jeff Wignall.

“The best way out is always through.”

Sunday, April 29, 2012

The Ikea Cardboard Camera (no kidding!)

I have a love-hate relationship with Ikea, I love about half the stuff in the store (especially the cheapo stuff in what I call the flea-market area), and the other half (ugly modern furniture) just leaves me cold. I'm not sure which category to put this in: at a recent trade show Ikea was handing out Ikea-branded re-usable cardboard digital cameras in their press kits.

The camera is apparently a fully-functioning digicam wthat will shoot up to 40 exposures. You can then transfer the images to your computer via a flip-out USB plug. The camera runs on a pair of AA batteries, and the internal memory is emptied (after downloading, of course) by inserting a paper clip into the trash-hole. It uses two AA batteries (something I like since you can replace them anywhere if they run down). I don't know the specs for camera resolution.

With everyone snapping away with their iPhones these days I'm not sure how big the market is for an almost-disposable digital camera, but what the heck, if Ikea sells them for just a few bucks (as they probably will), I'm sure there will be lots of them placed on tables at wedding receptions or stuffed into Christmas stockings.

Please visit my main site: I hope you'll take a look at the many free tutorials on my main site.  There is also a camera-buying guide there that I'm currently updating.


Frank Kautz said...

Hi Jeff,

Interesting, but I am not sure I want one. As you said, with every cell phone having a camera, disposables just are not all that useful.


Jeff Wignall said...

It's not disposable! You can download the 40 images and then use it again :)